Blue Diamond Almond Breeze
Soon after winning the Blue Diamond Almond business, we were tasked with developing an entire new brand campaign for their almond milk, Blue Diamond Almond Breeze. It wasn't easy, but we pushed them into doing something completely different in the non-dairy category: animation. We created Breezeville, a community reminiscent of hometown USA complete with a neighborhood milk man and his loyal canine companion.
Title: Get Your Good Going Agency: Y&R California Role: Art Director